Our Team

Henry is a seasoned communications advisor who has worked extensively on behalf of political organisations, international corporations, private family offices and development foundations both in the UK and internationally.

Following a stint in journalism - during which he co-founded a lifestyle and literary newspaper and wrote regularly for the Spectator, New Statesman and Daily Mail amongst others - Henry built his experience in communications and campaigning working for the former Unionist MP, David Burnside, at his PR company New Century Media.

In 2011, having previously collaborated on international projects, Henry became a Campaign Director at CTF partners, the campaigning firm run by Sir Lynton Crosby, Mark Fullbrook and Mark Textor. Here he continued to work with a wide range of clients across the globe.

Building on the experience gained from these two leading consultancies, Henry founded SABI Strategy Group in 2015. The company has offices in London and Johannesburg and prides itself on being results-driven and execution-focused.

Since founding SABI Strategy Group, Henry has worked on successful political campaigns in the UK and abroad. These include working on the successful Vote Leave campaign in 2016, with responsibility for the events and campaign planning operation; supporting the President of Ghana in developing a succinct economic development plan ‘Ghana beyond Aid’; and in 2020 being contracted to run the successful Presidential Election campaign in Malawi for the now President, Lazarus Chakwera, amongst numerous other projects. Since 2014, Henry has been a political advisor to Zambian President Hakainde Hichilema, including playing a key role in his 2021 landslide election victory.

Henry continues to advise a number of high-profile family offices, private foundations and international corporations on political and reputational issues.

Before reading Economic History at the University of Edinburgh Henry undertook a SSLC commission with the British Army where he served with the 1st Battalion Irish Guards.

henry.sands@sabistrategy.com

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Kathryn specialises in crafting and implementing targeted communications and engagement strategies in developing countries, where she has lived and worked extensively.

At SABI Group Kathryn advises public and private entities on how to successfully navigate political, regulatory, and operating dynamics through strategic stakeholder engagement and external communications. She has more than ten years of experience executing projects for clients across sectors ranging from mining to FMCG.

In the political space Kathryn leads SABI’s international communications and advocacy work. Working alongside the SABI research team she helps political organisations to develop and hone their campaign offering and messaging, and to strengthen their relationships with external actors. Having worked with the United Party for National Development (UPND) on developing its communications function since 2014, she played a key role in the 2021 election of President Hakainde Hichilema in Zambia.

Kathryn previously worked for CTF Partners and a leading African management consultancy. She has an MSc in African Studies and a BA in Philosophy, Politics and Economics from the University of Oxford.

kathryn.sturrock@sabistrategy.com

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Jonathan joined SABI Strategy Group from American campaigning consultancy, GQR Research. Prior to GQR, Moakes was both the Chief Executive and Chief Strategist for the Democratic Alliance (DA), the official opposition in South Africa.

He is a multi-skilled organisational leader and an expert in strategy, communications, campaign design and campaign management. Jonathan has consulted to corporates, governments, advocacy groups, political parties and candidates in over fifteen countries on four continents.

Jonathan specialises in transforming strategic insights and messaging recommendations from qualitative and quantitative research into actionable campaign plans focused on delivering a core message in volume and over time to an identified target market.

jonathan.moakes@sabistrategy.com

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A native of Texas, currently living in Austin, Mark is a political and international communications adviser who has worked in over 100 countries.

He has advised various U.S. cabinet secretaries, senior government and military officials, presidential and congressional campaigns, heads of state, high-profile business leaders, and various Silicon Valley companies on communications, event production, international affairs and reputation management.

Mark began his professional career in Washington D.C. During this time, he served at The Pentagon, under then Secretary of Defence, Robert Gates, who was a mentor for him during one of the most dynamic and trying times for the U.S. military and the US’s national security. In 2008 Mark was one of a handful of people to transition from the George W. Bush to Barack Obama Administration.

Most recently he also worked for a high profile international strategic advisory firm to provide governments, corporations, and high profile business and political leaders with discreet strategies designed to enhance their reputation, credibility and increase political influence.

Mark has also worked on numerous presidential and congressional campaigns and has spent significant time in Africa, most recently on political campaigns in Zimbabwe and Zambia. He has previously lived in Washington D.C., New York City and Hong Kong.

mark.hamilton@sabistrategy.com

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George is an experienced strategic communications and public affairs advisor. His work spans across both corporate and political communications as he assists clients with media relations, political analysis, and multimedia campaign strategies.

At SABI Group, George has advised private and public corporations on how to best leverage their external communications through both conventional and digital media. He has extensive experience in building brand awareness, managing crisis communications, and implementing media strategy and training. George has supported companies at every stage in their development, from start-up, through public listing, to thought leadership and global expansion.

In the political sector, George has advised political parties, companies, think-tanks, and grass-roots movements in campaigns stretching from Westminster to Sub-Saharan Africa. In 2021, George supported the digital and international communications for the UPND Alliance’s successful election campaign in Zambia, resulting in President Hakainde Hichilema taking office on 24th August. He continues to provide communications support to the Government of Zambia.

In 2023, George worked with the Zimbabwean opposition party Citizens Coalition for Change (CCC) on its campaign communications and international advocacy during the country’s presidential and parliamentary elections. He also supported the development and implementation of the party’s Parallel Vote Tabulation (PVT) system.

Prior to joining SABI, George completed a BA in History at the University of Oxford.

george.chichester@sabistrategy.com

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Since joining the team in 2019, Billy has advised clients from a wide range of industries across Africa, Europe, the Middle East, and United States.

At SABI, Billy assists with in-depth quantitative and qualitative research and analysis geared towards delivering actionable insights that drive real change for those within the political, corporate, and non-profit sectors.

He has conducted political campaigns across Central and Southern Africa, and developed positioning on a number of contentious issues for a Southern African political party.

He also specialises in original content creation, from video and film production to more traditional forms of print and broadcast media.

Billy has a BA in History and Politics from the University of Exeter and a diploma from the Institut de Langue et de Culture Françaises at the Université Catholique de Lyon.

billy.wolstenholme@sabistrategy.com

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Since joining the team in 2021, Alice has worked with clients focused on economic and social development across Africa.

At SABI, Alice specialises in original content creation with a focus on video and film production. She also leads on the media monitoring and social media management of several accounts as well as providing crisis communications support when necessary.

Prior to joining SABI, Alice completed an MA in International Development at the University of Sheffield.

alice.strong@sabistrategy.com

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Emily assists SABI’s research and communications operations, supporting its political and corporate clients in areas of political analysis, stakeholder mapping, and media insights.

She also supports SABI’s open-source intelligence research.

Emily joined SABI from a background in academic research. She has a BA and an MSt in History from the University of Oxford.

emily.osborne@sabistrategy.com